Screening, brief intervention and treatment
for binge drinking.
Population Health PARTNER: ACC
Many people with at-risk behaviours, that are not established addictions, never access any type of health care services. Binge drinkers are often in denial or cite concerns about stigma, as well as a desire to deal with their problems on their own as barriers to seeking treatment.
Alcohol treatment options favour intensive treatment related to severe issues, such as addiction. We needed to overcome one of the biggest challenges in health behaviour change: to promote accessibility of efficacious tools and services that promote reductions in risk behaviours, not established addictions.
DrinkSmart is a web and mobile application to help people track their drinking and change their risky drinking behaviour. It is not just a screening and intervention tool, it’s a treatment tool.
DrinkSmart calculates money spent and calories consumed while providing the person with a clear outline of their alcohol intake and the trends around it.
As orientation, people are required to track their alcohol intake in a DrinkSmart challenge for their first week. After this they are encouraged to set up a personal challenge, setting themselves a daily limit or a goal for the next week.